New Diet Coke Slogan Is About Drugs, Say Cool People Who Are Not Narcs
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Apparently, Diet Coke’s new ad campaign: “You’re on!” is drawing fire for being a terribly irresponsible and naughty DRUG REFERENCE FOR DRUGGIES. Sometimes the billboards say, “Diet Coke. You’re on.” And sometimes they say, “You’re on. Diet Coke.” But either way, they’re clearly talking about your brain being on something (DRUGS!!!!!!!!!!!!!), and they don’t mean the aspartame witch-particles currently chewing through your gray matter and pooping out cancer!
Here‘s AdWeek: