Stephen Colbert Is Not So Sure About Vaping 

And no, we’re not talking about weed—it’s possible that The Late Show has not yet peered into that beautiful backyard of the vape universe—but e-cigarettes. Remember when e-cigarettes were just those sad items by the cash register at gas stations that nobody bought? No longer! According to Colbert, an estimated 10% of U.S. adults now vape, and global sales of vaping devices just broke $6 billion.

The point of the segment is, e-cigarette makers are allowed to advertise to anyone on TV despite the fact that their long-term affects are unknown (as Colbert put it, “Could be cancer, could be laser vision!”). Thus, young people are being exposed to e-cigarettes via the same kinds of commercials that sold our parents on regular ones—featuring bad dancing and, yep, no health warnings.