Last Call to Enter the Bracket Madness Fray


At 11:30am today, the madness will officially begin and so will your chance to win. But hurry and sign up for the SoBe Lifewater™ Zero Inhibitions Bracket Challenge by clicking here.

Here’s how it works. Click here, sign up (it’s free), and fill out a bracket (or three) before the first round games begin today (11:30am ET). If you pick a perfect bracket, you have the chance to win $9,000,000. If you are the top scorer in each round, you have another chance to win up to $1,000,000.

And unlike those low-tech, good-for-nothing office pools, you get to play against celebrities like E! star Kendra Wilkinson, former NBA player and TNT analyst Kenny “The Jet” Smith, Hall of Fame wide receiver Jerry Rice, and Sports Illustrated Swimsuit Edition cover model Brooklyn Decker. Not only that, but if you beat them, you just might meet them!

Think they don’t want to meet you, too? Check out these videos to find out.

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