If there’s one thing NBC loves, it’s undervaluing their greatest assets (like Tamron Hall and Hoda Kotb). If there’s another thing NBC loves, it’s wasting money. But if there’s a third thing NBC loves, it’s corporate synergy.
Like the other two big network morning shows, Today loves to promote the hell out of other NBCUniversal properties from 7:00 to 11:00AM every morning. So when the bigwigs down at 30 Rock found out Megyn Kelly wanted to book former E! host Catt Sadler, they reportedly flipped. Why? Because E! is part of the NBCUniversal family, and Sadler (understandably) hates their guts.
An insider, let’s call her Reagyn Jelly, tells Page Six:
“They are appalled [Kelly] would use their own airtime to criticize the company. It was bad enough when Debra Messing weighed in on [Sadler’s grievance] on the Golden Globes red carpet on NBC. Now Megyn is going to put Catt front and center — on NBC! Yikes.”
(They even included a “yikes”!)