Book Is Supposedly New 50 Shades, But Is Really Just Sloppy Fanfic
LatestThe latest, greatest thing has bubbled up from the depths of the Youth Internet. It’s the serial novel After, written in installments by a 25-year-old Texan named Anna Todd. And it’s pretty much the One Direction fanfic version of 50 Shades of Gray. If you’ve ever wanted to bone Harry Styles, well, this is the novel for you.
After is probably the biggest Internet phenom you’ve never heard of. Todd has 156,000 Twitter followers. Wattpad—which has built an entire, sleek landing page for the story—claims “600 million reads” total for the three books in the ongoing series. Works published on the site are readily available, so it’s not like that’s a sales figure, and the breakdown between unique visitors and repeat readers isn’t clear.
But that still represents a lot of eyeballs. And now, Deadline reports, United Talent Agency has signed to rep the screen rights, so clearly someone thinks this could be a feasible movie property.
You can’t blame them for building 50 Shades-shaped castles in the sky. After got its start on Wattpad, which is basically Tumblr if it had been designed for publishing serial fiction. Readers follow their favorite sagas and get new dispatches ASAP, generally through their phones. The site, which has been knocking around since 2006, was built for mobile reading, but only broke through when everyone a) got used to user-generated content and b) began carrying their smartphones everywhere. They just raised another $46 million of venture capital, and the company boasts of 5 billion minutes spent on Wattpad every month.
The model draws a lot of comparisons to the Victorians and their love of serials. But Dickens, this ain’t. If you complained about the prose of 50 Shades, After is going to send you into a conniption:
Todd cheerfully admits that her writing process is, shall we say, very carefree. In a self-interview for fans (via a New York Times profile of the site), she said: “I barely ever reread the chapter before posting because I overthink things and I feel like overediting or trying to use too many words can ruin the story.”
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