We’re generally with environmentalists, but this time they’ve gone too far. Thanks to the phasing out of incandescent light bulbs, Easy-Bake Ovens have gotten a complete overhaul. You can’t cook by the light of a compact fluorescent bulb, so Hasbro redesigned toy for the eleventh time in nearly 50 years, adding a new heating element that can reach 375 degrees. Michelle Paolino, a vice president of global brand strategy and marketing at Hasbro says:
“This gave us a reason to do it completely differently … We wanted it to look more like a real appliance, not a plastic toy.”
Mission accomplished! Now little girls can cook in a curvy, purple Jetsons oven just like the one their parents use.
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