The World's First 3D Holographic Fashion Show


Motion-graphics designer Tim Jockel paired with German haute couture fashion label Stefan Eckert to create the coolest (or at least, most Tron-inspired) fashion show we’ve ever seen. Jockel filmed his models with a high-speed camera before compiling footage in post-production.

He writes more about the process on his Vimeo account:

The question was how to communicate the philosophy behind the new collection of German “Haute Couture” fashion designer Stefan Eckert in a better way. The answer was the world’s first complete 3D holographic fashion show. I teamed up with director Florian Sigl to create the visual concept for the show and how to express the collection within this special medium as best as possible. After shooting with a high speed camera I did all stages of post production, from 3D to motion graphics to compositing.
The result was one of the biggest holographic projections ever which creates a complete optical illusion and breaks the rules of time and space on stage.

You can watch the full, unedited 11-minute show from the audience’s prospective here.

[Flavorwire via PSFK]

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