Urban Outfitters Tries to Buy Pizza Chain, Investors Are Blind to Their Delicious Vision
LatestBig college clothing chain Urban Outfitters thought it’d expand and corner its big college consumer market by purchasing a pizza chain. You know, why not just get everything an undergrad wants in one place! Unfortunately, investors weren’t into it.
On Monday, when Urban Outfitters announced their plan to purchase the Verti Family’s block of restaurants including Pizzeria Vetri, their investors were not pleased. They were so displeased that Urban’s stock fell 10 percent, according to Bloomberg.