Top 10 Cults We’re Loving This Year

The Coconut Cult, The Bravoverse, the people on TikTok who think Selena Gomez is a clone, consultants, and more.

Entertainment Cults
Top 10 Cults We’re Loving This Year

Despite what your own grasp of the passage of time is telling you, it’s technically June, which means we’re halfway through 2026, and the perennial rollout of aggregate lists recapping the first six months of the year is underway across the news and media. But no one is talking about cults. Why? Maybe because they are generally a bummer.

It’s true, many cults are bad. But some I would gladly join (and maybe I already have, such as the #1 pick on this list… no spoilers). As I said, it’s summer (allegedly), so it’s time to slow down, reflect on our first two fiscal quarters, and talk about our top 10 favorite cults of 2026 thus far.


10. Looksmaxxers

 

 
 
 
 
 
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A post shared by E L E N A V E L E Z (@elenavelez)

Lookmaxxing is a hot new online cult, popularized by Clavicular and brought out of the darkness of internet streams by a New York Times article in February. Clavicular teaches aspiring Looksmaxxers how to achieve scientific hotness and out-mog women. Kinda gay, right? We love that!

9. The People on TikTok Who Think Selena Gomez Is a Clone


Members of this cult believe in a deranged theory that Selena Gomez was replaced by a clone following her 2017 kidney transplant. Do they have any hard evidence? Not really, but they don’t need it. It is truly one of the most hilarious and psychotic things to come out of that app. I almost can’t put it down. Other celebs with clone allegations include Jim Carey and Avril Lavigne, but we can all be one big family.

8. The Bravoverse


Every good cult needs a cult leader, and that leader of the Bravoverse is Andy Cohen. In 2026 alone, we’ve had the Summer House scandal, the Taylor Frankie Paul and the Mormon Wives wormhole, and now another season of Love Island that is sure to be material. Former Summer House cast member Hannah Berner is starting to speak a little about what it was like behind the scenes of the show, and I wish her a happy deprogramming, but I will still enjoy the Bravoverse.

7. The Coconut Cult

@sweetalliegations Chocolate Mousee is the best flavor, no debate! About 1 clean spoonful a day, do NOT double dip. 😊🤎 @The Coconut Cult #coconut #guthealth #coconutcult #healthylifestyle ♬ Yacht Club – MusicBox

A self-admitted cult, this popular treat is consumed by women on the internet who have their shit figured out and offers a violently high potency of probiotics, because a poor gut microbiome is the root of all evils in this world.

6. The Entire Cast of The Odyssey


Matt Damon, Robert Pattinson, Anne Hathaway, Zendaya, Tom Holland, Elliot Page, Charlize Theron—they’re all trapped in the Christopher Nolan Cult, but why on Earth would you want out?

5. The Swifties

They make it on the list every year for a reason. 

  4. The Opera/Ballet Cult


Girl, you already know what happens when you piss them off.

3. Consultants

“Consultant” is a job title given to a member of the secret cult of bros-in-finance. They do something, that’s for sure, but no one is quite sure what. Consult? Consult about what? I consult every day, but no one ever wrote me a check for a million dollars. If they were to tell you what they really did, they would be banished from the cult.

2. The New York Knicks

Spike Lee, dressed in New York Knicks gear, standing courtside with his arms out looking upset
As someone who grew up in the vicinity of a certain sports team and its cult members, I have witnessed firsthand the emotional wreckage that occurs when said team misses a field goal (or loses to Michigan). But top of mind right now is the Knicks, whose fanbase might cause the island of Manhattan to finally sink if they win it all. Ben Stiller said he burned all the clothes that he was wearing when the Knicks lost last week, which isn’t even that crazy in the world of sports fans’ superstitions, but still, it’s called the Knicks fever for a reason.

1. Addison Rae Fans aka ‘Sunraes’

OK, I change my mind. This is the hottest cult.


If you don’t agree, sorry! You’re brainwashed, I guess. 

 
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