Barilla Pasta Chairman Says They Don't 'Agree' With Gay People


Guido Barilla, the chairman of the world’s largest pasta company, made some crazy, ignorant, and idiotic statements about gay people in a recent radio appearance. Great, now we have to worry about our pasta being actively anti-homosexual because nothing can be easy and the whole world is going to hell in a hand basket woven from Barilla spaghetti.

According to Grub Street:

The chairman of pasta company Barilla went on a Radio24 program to explain the company’s apparent position against depicting gay couples or families in its advertisements. “I would never do (a commercial) with a homosexual family, not for lack of respect but because we don’t agree with them. Ours is a classic family where the woman plays a fundamental role,” Guido Barilla said. The executive also told the program’s hosts that “if the gays do not agree, they can always eat pasta from another manufacturer,” which prompted a swift boycott from advocacy group Equality Italia.

Attempting to backtrack, they posted the following statement on their Facebook page (as translated by Grub Street):

I apologize if my words have generated controversy or misunderstanding, and if they have offended the sensibilities of some people.
For clarity, I wish to point out that I have the deepest respect for all persons, without distinction of any kind.
I have the utmost respect for homosexuals and freedom of expression to anyone.
Barilla in its advertising has always chosen to represent the family because this is the symbol of hospitality and affection for everyone.

That’s a near text book non-apology. Bravo! Also: Stick your tortiglioni where the sun don’t shine!

Well, here’s to seeking out superior quality, much tastier, less-bigoted pasta brands. Our tastebuds thank you, Guido.

[Barilla, Grubstreet]

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