Gisele Likes To Scream "Fuck" Backstage At Victoria's Secret Shows

The guy who makes the wings for the Victoria’s Secret fashion show is working on a project with NASA, naturally. Designer Ted Southern has won a contract to make a better kind of astronaut glove. But more importantly, he says Gisele Bündchen is hell to work with. She is “really tough. She’s always screaming, ‘What the fuck is this?” “What the fuck is this” does not seem like a wholly inappropriate reaction to a Victoria’s Secret get-up, actually. [NYPost]

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What’s the thing to do when you’re facing the possibility of bankruptcy on April 30, and lost $86.3 million in the last fiscal year? Why, start a denim line of $80 jeans! American Apparel, you never fail to surprise us. The jeans line — which is launching today with two styles for women, which the company intends to complement with men’s in time for the back-to-school season, assuming American Apparel, you know, still exists then — has been in development for over a year. Why let a little thing like, oh, careening towards insolvency get in the way of a long-planned new product launch? [Fashionista]

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Here is Freida Pinto‘s new L’Oréal lipstick ad. It’s, like, in Russian. [ONTD]

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• Roger Federer told WSJ. magazine that Anna Wintour hadn’t asked him for anything in return for all that styling and fangirling she does for him on the regular — but that he’d totally do whatever she asked. (Like Marc Jacobs, the Federest can’t say no to Anna.) Well, he proved it by creating a diversion at a restaurant to distract the paparazzi, allowing Wintour to leave unphotographed and unharassed. [ShowbizSpy]
• Freja Beha Erichsen will be the only model in Chanel‘s fall campaign. Which was styled by none other than Carine Roitfeld. [WWD]
• Now that Jean-Paul Gaultier no longer designs for Hermès, the company is looking to sell its 45% stake in Gaultier‘s namesake brand. (Luxury conglomerates often invest in their creative directors’ standalone lines as part of the designer’s pay package.) Puig, the Spanish-headquartered fashion group that owns Carolina Herrera, Nina Ricci, and Paco Rabanne, is said to be in “exclusive” talks to buy said stake. [WWD]
• Hey, Franco Sarto is totally a real person! Here he is fielding the Requisite Lady Gaga Question From A Lazy/Unprepared Journalist: “I cannot admire all of the shoes she wears, but I like the idea that she’s innovative and brings new trends to the market.” [Racked]
• Blogger: Oh, science! Come up with any alternatives lately to injecting botulinium toxin into our faces to erase the signs of time’s passage? Science: Well, in the future, we will all be able to freeze away our wrinkles. Blogger: Thanks, science! Glad you’re lookin’ out for us. [BW]
• Diane von Furstenberg says selling in China was “a natural extension” of her business. “It drives me insane when people say the Chinese copy everything. We’ve been copying from them and drawing from them for centuries.” [WWD]
• There’s a rumor that DVF will collaborate on a line for Gap Kids. [Racked]
• Dolce & Gabbana are throwing a party for their preadolescent clotheshorse BFF Justin Bieber this weekend. [Contact Music]
• Tara Subkoff, the designer behind the Imitation label, is reportedly dating the director of The King’s Speech. [Fashionologie]
• Neighbors say Tyra Banks project to combine four apartments into one space (presumably the size of a suburban split-level) is creating a lot of construction noise. [P6]
• Nicola Formichetti: “I remember straight after the [Mugler] show, me and Gaga just ran backstage and went onto our computers and went on Twitter to see what the fans were saying.” [WWD]