One-Third of American Women Are on Pinterest, Love Cheese Dip Recipes


It would appear that a full third of women in the U.S. are really, really into mason-jar D.I.Y. projects and inspirational quotes overlaid onto stock photos. Because according to the latest numbers, 33 percent of American women who bother using the Internet at all are now on Pinterest.

That little tidbit is courtesy of Mashable, which plucked it out of the latest Pew Research numbers. That’s compared to 8 percent of American men online and 21 percent of American adults total, based on a survey of 1,1445 Internet users. It’s like dudes don’t even care about being able to braid their hair into a heart shape for Valentine’s Day. Maybe they don’t know about the valuable life advice they’re missing?

Come on, check out these deer antler curtain tie-backs:

Pinterest also skews a little affluent, 27 percent of users making more than $75,000 a year, which leaves plenty of spare change for fabric paint and glitter.

In all seriousness, the site is really useful if you’re decorating a house or planning a vacation and want some way besides an ugly Google Doc to save lots of links. Bonus benefit: Everyone see you doing it. It’s like Romy and Michele’s High School Reunion without having to lie about Post-It notes.

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