Obesity Really Is Disgusting
LatestA new study, to be published in the International Journal of Obesity, has found that negative attitudes towards “obese” people are based on an emotional response of disgust.
Previous research into negative attitudes towards fat people had centered on perceived controlability of body weight. That is, fat people were blamed for being lazy and lacking self-control which led to negative attitudes in the wider community. However, even when a person’s beliefs about the cause of obesity were shifted, their attitudes towards fat individuals were not impacted. This suggested that the weight bias was not based in logic, but in emotion.
As Dr Lenny Vartanian – who led the new study – states, “Although the scientific community acknowledges biological, behavioral and social contributors to body weight, a common belief in society at large is that one’s body weight is almost infinitely malleable. The problem with this idea of willpower is that we chalk it up to a moral weakness.” What’s so interesting about Dr Vartanian’s study is that it indicates the association between weight and morality is borne from the emotion of disgust and may help explain why negative attitudes towards fat people are so difficult to change.
The research involved three studies. In the first, 300 American university students completed questionnaires asking how favorably they rated various social groups and how much they believed being part of that group was under an individual’s personal control. Participants rated obese people, along with 15 other groups, including African Americans, smokers, lottery winners, welfare recipients, drug addicts, homosexuals, the mentally ill, and people who were elderly, homeless, rich or religious. Finally, they were asked to rate the feelings of disgust they held towards each group.