Don't You Love The Taste Of Flame Retardant?
LatestHave you ever heard of brominated vegetable oil? Unless you’re one of those obsessive label-readers like myself, odds are high that you’ve never thought twice about specific kind of oil before. Well, I have some bad news for any fruit-flavored soda-lovers: your drink of choice contains flame retardant.
BVO was pulled from the “Generally Recognized as Safe List” for flavor additives in 1970, but midway through the decade it reemerged when the Flavor Extract Manufacturers’ Association (a real thing, apparently) petitioned to get BVO back into fruit-flavored sodas. It’s been there ever since. For example, a quick look at Coca-Cola’s website shows a detailed ingredient list that claims BVO exists in their products to “prevent the citrus flavoring oils from floating to the surface in beverages.” Right, because nobody would want to drink crap that looked all separated and gross like that.