This Friendly Neighborhood Blogger Does Not Have Power Over Your Favorite Pop Star
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Recently, stans have been reframed as the internet’s new agents of political good, largely after a renegade group of BTS fans that—depending on who you ask—railroaded a Trump rally and flooded the hashtags of racist conspiracy groups with their beloved pop icons. Their efforts were illuminating, showing a possibility for the application of “stanhood” in more practical ways than the usual fare of trolling random internet users with fancams of a boyband they’ve never listened to. But such coordinated mobilizations are hindered by the history of the way standoms developed, and how they traditionally operate.
Over the past decade, stans have become increasingly coordinated in retaliation to the democratization of online opinion. Low album ratings have become not just a difference of opinion, but an act of abuse worthy of retaliation in the form of Twitter mention pile-ups, verbal abuse, or in the most extreme cases, doxxing. Writers and freelancers at critical institutions like Pitchfork or Rolling Stone, when offering up perfectly even-handed criticisms of a standom’s favorite artists, have been framed as a conspiratorial cabal of “elites” intent on silencing fans and consumers. These behaviors have been exacerbated by the regular public’s increasing proximity to celebrity through social media, by which every pop star, influencer, and d-list actor has immediate access to their fans, gaining the power to bypass institutions that once facilitated these conversations. Younger pop stars in particular have benefitted greatly from this stan support when confronted with adversity or negative press feedback. Bad album reviews could be tweeted out, bloggers and critics addressed publicly. But standom operates on the fallacy that the music critic, even while working within a system which increasingly devalues culture writing and criticism, is ruining the artistic legacy of their favorite pop star, simply by publishing an opinion. They are unaware that their policing of critical reviews—which does not sway their engagement with said pop stars, mind you—is what’s really diluting the music landscape.
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